Digital Advisory Manager,
SysGen Solutions Group
Dason turns complex digital challenges into measurable wins for organizations across Canada.
As business manager for SysGen’s Digital Advisory Group, he combines more than 20 years of business and technology expertise, including leadership roles at Xerox and IBM, to help clients transform operations, unlock efficiencies, and create lasting value.
From higher education to energy, mining, and beyond, Dason has led hundreds of projects that have streamlined processes, elevated customer experiences, and boosted performance. His approach blends sharp business insight with a deep understanding of how technology drives competitive advantage.
Outside the office, Dason is a year-round camper, analog photography enthusiast, and avid tinkerer of anything on wheels—from cars, motorcycles, and bicycles to the occasional project with his three active teenagers. The same curiosity and hands-on ingenuity that fuel his hobbies also shape his work, making him as comfortable problem-solving in the boardroom as he is rebuilding a bike in his garage.
Don’t miss Dason’s workshop on Digital Strategy at EVOLVE 2025.