Build Your Network, Boost Your Career
The webinar will cover the following:
- Personal Branding
We’ll explore how to clearly define and communicate your unique value so others understand who you are, what you do, and why they should connect with you. You’ll learn simple ways to make a memorable and authentic impression when introducing yourself professionally.
- Research on Who to Network With
We’ll discuss how to identify the right people to connect with based on your goals, industry, and desired opportunities. You’ll learn practical methods for finding potential contacts and navigating the search process using LinkedIn.
- Baseline Strategies for Career Growth
We will cover foundational networking techniques that strengthen your relationships—both online and in person. We’ll explore how to use LinkedIn effectively, share real-life success stories, and give you actionable steps you can start using right away to tap into your network for new career opportunities.
Webinar details
- Delivery: Live virtual
- Date: October 9
- Time: 12:00 p.m. – 1:00 p.m.
Who will benefit
- CPA members looking to advance in their careers through connections and networking
- CPAs aiming to differentiate themselves in a competitive market
Presenters

Paula Man
Paula Man is a Senior Career Consultant at Pathfind who helps professionals take a practical, confident approach to career transitions. With a background in both recruitment and coaching, she understands what employers are looking for and how to showcase it online. Paula specializes in making LinkedIn and networking strategies approachable through a clear, step-by-step approach.

Larry Brownoff
Larry Brownoff is the Director, Member Relations with CPA Alberta. He has an extensive network of accounting professionals from organizations across multiple sectors where strong financial leadership enabled growth.
Larry has been active in professional and community activities throughout his career. He is currently a Membership Director on the FEI Canada Edmonton Chapter Board. Larry serves as Chair of the FEI Canada National Member Recruitment and Retention Committee and is a Director on the Board. He is a past Director, Chair, Past Chair and Vice Chair of the Board with the Goodwill Industries of Alberta and was a committee member of the Institute of Chartered Accountants of Alberta with the Members in Industry Working Group and Merit Review Committee.
To register, please visit the link below: